Fwee is an innovative Korean makeup brand that celebrates individuality and self-expression. As the playful sister brand of Numbuzin, Fwee combines bold colors, soft textures, and skin-loving formulas to create makeup that’s as fun as it is functional.

With a philosophy of “Feel Your Moment,” Fwee empowers you to explore every side of your style—whether it’s a natural dewy glow or a statement pop of colour. Bestsellers like the Blurry Pudding Pot multi-use tint and Cushion Glass Foundation have become K-beauty icons, loved for their unique textures and flawless finishes.

At Fwee, makeup is more than a routine—it’s a mood, a moment, and an expression of who you are.